Business Meets Innovation

Relationship marketing at the speed of the customer

It all starts with a conversation. A conversation that plants an idea in your head. A conversation between you and your most esteemed colleagues, that later turns into a conversation between you and your customers. And it all starts at Optimove Connect.

Optimove Connect is the world’s premier relationship marketing event, bringing together the leading strategists, brands and practitioners from across the global community of CRM specialists. Join 500+ executives and thought leaders for a two-day symposium on the art and science of customer marketing.

Learn about the latest trends, research findings, challenges and opportunities from the cutting edge of retention marketing. Get inspired, network and share ideas with top customer marketers who, just like you, are focused on maximizing customer value.

Register now to save your spot—space is limited.

Keynote Speakers

Transformational Leadership
blake irving
Chief Executive Officer, GoDaddy
Redefining the Customer
pini yakuel
Chief Executive Officer, Optimove

Agenda

14:30 – 15:15
Gathering and refreshments

Meet old friends, make new acquaintances, have a light snack and get ready for some practical learning time.

Grab your wireless headset and start your journey through the six hands-on workshops.

 -   Reach: How to Reach 100% of Your Customers | Tanya Amedi & Noa Cohen
 -   Campaign Mix: Striking the Perfect Balance | Omer Liss & Ella Aharon
 -   Content: Minimize Ideation to Execution | Dana Fisher Zahavi & Itay Shalev
 -   Data: Finding the Customer Rhythm | Roni Cohen & Nadav Yakutiel
 -   Org: Structuring Customer Centricity | Yael Spector & Shauli Rozen
 -   Optimization: Test, Improve, Repeat | Yohai Sabag & Tal Kedar

Enjoy a variety of Mediterranean dishes along with a drink or two…

We promise that this will be the wackiest rock concert you’ve ever seen!

9:00 – 10:00
Gathering and breakfast

Enjoy a scrumptious Mediterranean breakfast overlooking the sea.

We’ll be kicking off the main day of Optimove Connect with a look at the latest developments in the world of relationship marketing.

Speaker: Amit Bivas, Head of Marketing, Optimove

Speaker: Blake Irving, Chief Executive Officer, GoDaddy

Retention practitioners talk about the evolution of their customer marketing efforts from one-size-fits-all emails to laser-focused, multi-channel customer interactions.

Moderator: Varda Tirosh, Chief Customer Officer, Optimove

Panelists:
   Claus Hansen, Head of CRM, GVC Group
   Eitan Reisel, Sector Lead, Google
   Vadala Giuseppe, Head of CRM, Sisal
   Laszlo Pados, Senior CRM Manager, Funstage

Turkish coffee, espresso, sweets and quality networking time.

The ins and outs of how a rapidly-growing retail brand combined data and technology to take the lead in a highly-competitive industry.

Speakers:
Josselin Petit-Hoang, Director of CRM, Adore Me
Hadas Tamir, Director of Customer Success, Optimove

Enjoy a glass of wine (or a cold beer!) with some Mediterranean delicacies, while networking with industry peers.

Get a unique glance at what a day in the life of an ultra-creative CRM practitioner looks like, what their challenges are, how they overcome them and what they dream about at night.

Speakers:
Stephanie McKay, Email Marketing & Personalization, Lucky Vitamin
Hadas Tamir, Director of Customer Success, Optimove

What does the future hold for the complex relationship between practitioners, AI and customer relationships?

Speaker: Albina Kehoe, Head of CRM, Stitch Fix

Turkish coffee, espresso, sweets and quality networking time.

Leading industry practitioners talk about how they are using CRM as a strategic game changer.

Moderator: Jeffrey Gerstel, CMO, B&H Photo

Panelists:
   Cecilia Munthe, Head of CRM, Deezer
   Asaf Younger, Director of User Engagement, MyHeritage
   Enrique Colin, Head of Data Science, Ebury
   Lauren Pica, Head of Customer Engagement and Retention, Outbrain

The Future of Marketing—What’s Next?

Speaker: Pini Yakuel, Founder and CEO, Optimove

Summing up Optimove Connect 17 and looking towards the future of CRM.

Speaker: Alon Tvina, Chief Commercial Officer, Optimove

The perfect end to a perfect day: Watch the sun set over the Mediterranean Sea with a cocktail in your hand, the breeze in your hair and enlightening conversation with friends and colleagues.

SPEAKERS

DAYS

WORKSHOPS

ATTENDEES

Speakers

Albina Kehoe

Director of Retention Marketing, Stitch Fix

    Asaf Younger

    Director of User Engagement, MyHeritage

      Cecilia Munthe

      Head of CRM, Deezer

        Claus Hansen

        Head of CRM, GVC

          Eitan Reisel

          Sector Lead Gaming, Google

            Enrique Colin

            Head of Data, Ebury

              Jeffrey Gerstel

              CMO, B&H Photo

                Josselin Petit-Hoang

                Director of CRM, Adore Me

                  Laszlo Pados

                  Senior CRM Manager, FunStage

                    Lauren Pica

                    Head of Customer Engagement & Retention, Outbrain

                      Stephanie McKay

                      Email Marketing & Personalization, Lucky Vitamin

                        Vadala Giuseppe

                        CRM Manager, Sisal

                          Alon Tvina

                          Chief Commercial Officer, Optimove

                            Amit Bivas

                            Head of Marketing, Optimove

                              Varda Tirosh

                              Chief Customer Officer, Optimove

                                Monday, 30 October, 20:00

                                Special Rock Concert: Red Band!

                                Agenda

                                From keynote speeches to panel discussions to round-table workshops, the … were definitely relevant to today’s changes in the marketing arena. … How well do you really know your customers?

                                14:30 – 15:15
                                Gathering and refreshments

                                Meet old friends, make new acquaintances, have a light snack and get ready for some practical learning time.

                                Grab your wireless headset and start your journey through the six hands-on workshops.

                                 -   Reach: How to Reach 100% of Your Customers | Tanya Amedi & Noa Cohen
                                 -   Campaign Mix: Striking the Perfect Balance | Omer Liss & Ella Aharon
                                 -   Content: Minimize Ideation to Execution | Dana Fisher Zahavi & Itay Shalev
                                 -   Data: Finding the Customer Rhythm | Roni Cohen & Nadav Yakutiel
                                 -   Org: Structuring Customer Centricity | Yael Spector & Shauli Rozen
                                 -   Optimization: Test, Improve, Repeat | Yohai Sabag & Tal Kedar

                                Enjoy a variety of Mediterranean dishes along with a drink or two…

                                We promise that this will be the wackiest rock concert you’ve ever seen!

                                9:00 – 10:00
                                Gathering and breakfast

                                Enjoy a scrumptious Mediterranean breakfast overlooking the sea.

                                We’ll be kicking off the main day of Optimove Connect with a look at the latest developments in the world of relationship marketing.

                                Speaker: Amit Bivas, Head of Marketing, Optimove

                                Speaker: Blake Irving, Chief Executive Officer, GoDaddy

                                Retention practitioners talk about the evolution of their customer marketing efforts from one-size-fits-all emails to laser-focused, multi-channel customer interactions.

                                Moderator: Varda Tirosh, Chief Customer Officer, Optimove

                                Panelists:
                                   Claus Hansen, Head of CRM, GVC Group
                                   Eitan Reisel, Sector Lead, Google
                                   Vadala Giuseppe, Head of CRM, Sisal
                                   Laszlo Pados, Senior CRM Manager, Funstage

                                Turkish coffee, espresso, sweets and quality networking time.

                                The ins and outs of how a rapidly-growing retail brand combined data and technology to take the lead in a highly-competitive industry.

                                Speakers:
                                Josselin Petit-Hoang, Director of CRM, Adore Me
                                Hadas Tamir, Director of Customer Success, Optimove

                                Enjoy a glass of wine (or a cold beer!) with some Mediterranean delicacies, while networking with industry peers.

                                Get a unique glance at what a day in the life of an ultra-creative CRM practitioner looks like, what their challenges are, how they overcome them and what they dream about at night.

                                Speakers:
                                Stephanie McKay, Email Marketing & Personalization, Lucky Vitamin
                                Hadas Tamir, Director of Customer Success, Optimove

                                What does the future hold for the complex relationship between practitioners, AI and customer relationships?

                                Speaker: Albina Kehoe, Head of CRM, Stitch Fix

                                Turkish coffee, espresso, sweets and quality networking time.

                                Leading industry practitioners talk about how they are using CRM as a strategic game changer.

                                Moderator: Jeffrey Gerstel, CMO, B&H Photo

                                Panelists:
                                   Cecilia Munthe, Head of CRM, Deezer
                                   Asaf Younger, Director of User Engagement, MyHeritage
                                   Enrique Colin, Head of Data Science, Ebury
                                   Lauren Pica, Head of Customer Engagement and Retention, Outbrain

                                The Future of Marketing—What’s Next?

                                Speaker: Pini Yakuel, Founder and CEO, Optimove

                                Summing up Optimove Connect 17 and looking towards the future of CRM.

                                Speaker: Alon Tvina, Chief Commercial Officer, Optimove

                                The perfect end to a perfect day: Watch the sun set over the Mediterranean Sea with a cocktail in your hand, the breeze in your hair and enlightening conversation with friends and colleagues.

                                Special performance: Shlomi Shaban

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                                Tickets

                                Choose the best pricing

                                Single Pass
                                $33
                                • Regular Seating
                                • Free Snacks
                                • Custom Badge
                                • Certificate
                                Buy now
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                                Early Bird
                                $99
                                • Regular Seating
                                • Free Snacks
                                • Custom Badge
                                • Certificate
                                Buy now
                                Multi Pass
                                $150
                                • Regular Seating
                                • Free Snacks
                                • Custom Badge
                                • Certificate
                                Buy now

                                Get your Optimove Connect Tickets Today

                                Please note that the number of participants is limited

                                Full Conference Pass
                                $1200
                                • Pre-conference workshops
                                • Pre-conference networking bash
                                • Conference panels and keynotes
                                Single Day Pass
                                $800
                                • Conference panels and keynotes
                                • Thought-provoking sessions
                                • Unparalleled networking

                                Current Optimove clients are entitled to a discount – contact your CSM for a promo code.

                                Highlights from Last Year

                                In 2016, customer marketers from around the world joined us in Tel Aviv for the first Optimove Connect. Attendees learned, shared and networked with thought leaders and top retention experts at leading online brands. From keynote speeches to panel discussions to round-table workshops, the conference was abuzz with the tremendous energy that results from new insights, “Eureka!” moments and new professional relationships. Last year’s event was attended by 300+ executives from leading brands, including:

                                Payoneer
                                playtika
                                My Heritage
                                sportingbet
                                outbrain
                                deloitte

                                For sponsorship inquiries, please email connect@optimove.com

                                “It was a great knowledge sharing event – a day packed with amazing people and amazing content. I enjoyed every single presentation and will take away with me many insights.”
                                ismael DigneHead of CRM, Cherry Group
                                “This was a brilliant conference with lots of really good speakers. There are many Industry conferences, but very few are dedicated to CRM like this one. This was outstanding.”
                                REGAN HOBBSHead of CRM, Leo Vegas
                                “I had a great time! I really enjoyed reconnecting with colleagues and meeting people from different industries doing very similar kinds of work. It’s a great opportunity to find out more about CRM engagement and how it can grow your business.”
                                Gittel MarcusVIP Marketing Manager, Anyoption

                                Register for Optimove Connect now!

                                Get inspired, network, share ideas and discuss best practices with top customer marketers from around the world.

                                Sponsors

                                Venue

                                • Trask
                                • Yosef Yekuti'eli 6, Tel Aviv-Yafo